Why we Sponsor B2B Online Connect

Mirakl is the leading provider of Marketplace Solutions. The Mirakl Marketplace Platform helps companies scale e-Commerce.

We spoke to Laurence Greenway the Head of Customer Insights at Mirakl to find out why they partner with B2B Online Connect.

Who: Mirakl

Where: B2B Online Connect

When: July 2019

What: Exhibition Stand and 10 pre-scheduled 1-2-1 Meetings

Benefits: We have the right people to sign in front of us. We're able to take conversations further, as well, after the event. I think certainly it’s the right event for us.

The event has absolutely met my expectations and beyond. As I expected, the meetings have gone extremely well. The quality of attendees has been very good and everyone seems to have a digital remit, which is always great. It has 100% been valuable for us as a company

The 1-1 meetings have been fantastic. We’ve had 14 / 15 face to face meetings. I’d say the vast majority (so probably 10 / 11) will have a follow up. And 4/5 are going into the very early stages of a sale side for us, which is great.

The organisation’s been great. Everything’s flowed really smoothly. We’ve also found the staff really helpful. If we wanted to go and meet someone who wasn’t in our agenda, they’d move heaven and earth to try and make that happen.

Everyone’s been very receptive and the attendees are extremely relevant people. In all the meetings we’ve had, it’s been good discussions, very open, and everyone’s been keen to learn and see how we can help each other.

We were very well-briefed; I was also running a panel with two people, and the lead up to that was great.

In general, we felt really well-prepared, really well briefed, and the B2B Online Connect team set us up for a fantastic conference